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Scoring
What is Credit
Scoring ?
Credit scoring is a statistical modeling procedure that can
be used to predict a customer¨s future behavior based on his/her
past behavior. Each customer will be evaluated based on his
or her past payment history, credit bureau information etc
and the scorecard will be calculated for future reference.
Types of Scoring
Credit scoring is widely used in many consumer credit management
areas, serves different business objectives. Types of credit
scoring can be classified as the following:
From consumer credit life cycle, scoring can have the following
types: application score, behavior score, collection score,
etc.
From management areas, scoring can have response score, delinquency
score, default score, write-off score, sales score, revenue
score, profit score, activation score, attrition score collection
score, revolving score and bankruptcy score, etc.
From data source, scoring can have bank internal score, credit
bureau score, demographic score, survey data score, etc.
The Benefits of Scoring
One of the major characteristics in consumer finance is its
big volume, small loan size when compared to commercial lending.
To efficient process credit application, credit line management,
it needs a tool to deal with the volume, not individual. Scorecard
is the tool to solve the volume issue by managing and controlling
statistical characteristics of credit portfolio.
Consistent decision making is another benefit of using scoring.
Human judgment can be varied with all possible factors, affecting
the decision consistency accordingly. Scoring is the objective
tools that replace or reduce errors.
Accuracy is one of the benefits that scoring can bring on
board. Since it is based the data and statistical approach,
the prediction is much more accurate than subjective estimate.
Objectivity is also a benefit. Because of the recognized methodology
and common data approach, the scoring is treated as an objective
tool to evaluate and compare the quality of different credit
card portfolio.
Speed of assessment. Scoring is done automatically and evaluating
the selected factors simultaneously. So its speed is much
faster than human being evaluation. Therefore the customer
service get great improvement.
Help the marketing and customer management more easily than
before. For instance, with risk score, banks can avoid these
high risk customers in their marketing campign. With better
predict the probability of customer attrition, profitability,
as well as risk, banks can do better job in cross-selling,
implementing appropriate strategies.
CRF¨s Best Practice
CRF has the best modeling team that its core team members
were trained in the top US financial institutions. Its adviser
board members came from senior executives in American Express,
Discovercard, Mastercard, Visa and first Capital. With its
proprietary scoring technology, CRF has intensive scorecard
development and implementation experience in Chinese local
market. Its scorecard system is used for credit line management,
collection management, as well as underwriting new accounts
in major Chinese banks¨ credit card management. It has profound
positive impacts on our clients credit card portfolio performance
according to clients¨ tracking report.
CRF closely works in partnership with our clients, understanding
their business requests, discuss the results and validations
with our clients.
For further information on credit scoring services please
contact CRF.
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